Due to rapidly and constantly changing environment, change management has become booming. Organisations must constantly adapt to customer needs in order to survive the competitive market. Rapid evolving technologies have not made it easier for organisations to move from a goods-oriented view (also known in literature as the “Goods-Dominant...Read More
Author: Gaby Baas
Gaby completed a MSc in Management with a specialisation in International Management at Nyenrode Business University. She wrote her master thesis about change management and leadership. Simultaneously, Gaby was involved in a research project for Colruyt, in which she gained experience in on- and offline marketplaces in the FMCG industry. During her Bachelor International Communication she studied a semester abroad at the University of Barcelona and wrote her bachelor thesis about storytelling in different cultures. At The Next Organization she will use her creative and analytical skills to approach problems from different perspectives and come up with creative solutions.